We write, design, shoot, and record.
But first we think.
Man, we love getting into the creative. It’s a blast. But somewhere early on we learned that there are basic questions that have to be answered before you launch into any creative pursuit. Like who’s your audience? (Because if you don’t have an audience, it’s just a hobby.) And what are the benefits of your message or product? Sure, you can talk about yourself, but only when your message becomes more about your audience and their needs will you get a higher response.
Yes, that word: RESPONSE. For over 16 years, it’s been our goal not only to create cool-looking and cool-sounding work – but to maximize response for our clients and ourselves. It doesn’t matter whether it’s a new product, a song, a film, a book, or a subscription. If you have something to say, don’t you want your audience to actually hear it?